Logo is not just a graphical symbol it is an important tool of your business branding, moreover it is a reflection of your brand’s nature. Logo always speaks in his own language. It can convey your business nature to the person who may not be from your state or country. A well-designed logo is part of every single media which is extremely useful in branding and communication with end consumer or customer.
An intelligent graphic designer always uses less color in logo. So that it can be applied it on different different media like visiting cards, business letter heads, catalogues, brochure, t-shirts, I-cards, mugs, dvd signage boards etc. If designer can make a good logo in a single or two colors then it can save some money in long run, because if you choose multi-color logo for your brand then you have to choose multi-color printing on every media or product.